The Bond Between
Secondhand Hounds was a beloved pet rescue that rescued and found homes for thousands of cats and dogs every year. So why change their name? And their brand? Because their mission had outgrown them. Along with continuing to provide shelter, veterinary care and daily necessities for animals, they chose to focus on something bigger: the bonds that exist between people and pets. To wake up every morning saying YES to connecting people and animals, caring for them and helping them fill each other’s hearts. We created the new brand from scratch show that heart, energy and optimism.
Creative Director / Co-Writer